Social Media
I run the Orlando Chēba Hut Facebook and Instagram pages. Since November of 2020, I have been able to accumulate a total following of 3500+ on both pages combined. Additionally, I respond to all the Google, Yelp, and Facebook reviews through SOCi Reputation Management.
Promotional and Graphics
I produce many sources of content through different media for shop use. This includes social media posts, shop posters & flyers, as well as bumper stickers. The software I use includes, Affinity Photo/Designer(Photoshop clone), Microsoft Office, Adobe Lightroom, and Procreate.
Partnerships
I seek out and maintain different partners for the shop for collaboration in different events and employee benefits and rewards. These partners range from local gyms, bars, tattoo shops, and student apartment complexes.
projects
Shop Mural
Every Chēba Hut has it's own unique shop mural. For the East Orlando Shop, I came up with the idea of “Failed Family Theme Park Photo,” tying in Orlandos deep theme park roots. After the initial idea stage, I was tasked with seeking out local muralists to apply, selecting the muralist, and working with our muralist to incorporate different Orlando themes and tie-ins into the final mural design.
UNIVERSITY APARTMENT COLLABORATIONS
Chēba Hut's target audience is college kids. One of our bigger marketing pushes of 2021 was setting up partnerships with student apartments near UCF. I was able to get in touch with 15 different apartment complexes in the University area setting up catering dates and swapping promo materials. Since then we have had continued collaborations plus have a growing list of partnerships w/ different complexes through catering, school finals events, Instagram collab posts, and giveaways.