Cheba Hut Toasted Subs Marketing Lead

Every Chēba Hut has it's own unique shop mural. For the East Orlando Shop, I came up with the idea of “Failed Family Theme Park Photo,” tying in Orlandos deep theme park roots. After the initial idea stage, I was tasked with seeking out local muralists to apply, selecting the muralist, and working with our muralist to incorporate different Orlando themes and tie-ins into the final mural design.

Chēba Hut's target audience is college kids. One of our bigger marketing pushes of 2021 was setting up partnerships with student apartments near UCF. I was able to get in touch with 15 different apartment complexes in the University area setting up catering dates and swapping promo materials. Since then we have had continued collaborations plus have a growing list of partnerships w/ different complexes through catering, school finals events, Instagram collab posts, and giveaways.